About us

Botany: Science that deals with the study of plants including their structure, conformation, properties geographical distribution and the relationships between organisms that are distantly related to each other.

Botánica de Proyectos (Botany of Projects) takes this science as a reference and inspires its work in all those naturalists who, in past centuries, ventured into deep explorations in unknown territories to study and identify the plant world.

Botánica de Proyectos emerges after numerous travels, with the aim of studying the diversity in contemporary cultural and artistic practices. The exploration of new territories allows us to identify outstanding audiovisual production, build connections, create exchanges, and promote our findings within an exclusive network of contacts.

The agency was founded in 2017 by Mariela Velasco as an evolution of previous projects that represent the foundation of our current work: Guerrera Media and View Mexico, agencies that at the time promoted the work of music composer Michael Nyman in Mexico City and the Mexican Film Selection at Raindance Film Festival in London.

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Mariela Velasco



Director & Founder



I’m a marketing specialist and a creative producer with more than 10 years of experience in the visual arts and creative industries sector. I am passionate about initiatives that inspire, educate, and resonate through arts and culture. My career and life journey has taken me to exciting places around the world. Diversity is my motto and my principal aim is to help raising cultural awareness through stimulating, original, independent artistic productions. I truly believe in the power of collaborative networks to deliver outstanding projects.


Want to know how to collaborate with us? Drop me an e-mail: mariela@botanicadeproyectos.org

TEAM

Public Relations Coordinator

prensa@botanicadeproyectos.org

Digital Marketing Coordinator

marketingdigital@botanicadeproyectos.org

Previous Associates

Lourdes Milano, Events Production.

Claudia Fernández, Film Projects.

Gustavo Ramírez, Art Projects. 

Advisory Committee

Remarkable colleagues - friends from the creative industry and the arts sector that collaborate in several projects. Life gurus that kindly share their time to help our projects to see the light. 

Special thanks to Pedro Ocejo and Claudia Rivera Aubert.